WhatsApp has over 1 billion users using the app every day. The founders only wanted to create an instant messaging platform for its users and not for the world-known biggest companies to run ads.
WhatsApp received lots of funds during its founding state. Could we say, that was when they started generating money?? Oh yes! This funding from the great companies generated revenue for the app.
None knows exactly how much revenue WhatsApp generates in a month or year. The parent company (currently known as Meta) does not share the revenue breakdown of the different products it operates.
WhatsApp is actually a free app for everyone but it gains much revenue from WhatsApp Business where people and Businesses get into contact with each other.
WhatsApp charges registered businesses for slow replies. When the business account fails to respond to messages within 24 hours, one will pay an amount to WhatsApp Business. Payment may vary with respect to differences in currency in different countries.
After a month of launching WhatsApp Business, companies like Netflix, Uber, and others had started testing the service to see how it effectively works. WhatsApp expects businesses to reply quickly to their customers and get familiar with WhatsApp as their medium of communication.
WhatsApp is still finding ways to make money from the app. WhatsApp plans to monetize the app by introducing ads in the status section.